Keeping you up to date on the most recent happenings

Reviews and Press

Stop, we’re blushing...

Awards and Recognition

Not to toot our own horn...

Men's Health Best Overall Fitness Tracker Fitbit Charge 4
Men's Health Best Sleep Tech Fitbit Inspire HR
CES CES 2019 Innovation Awards Honoree Fitbit Charge 3
Men's Health Best Budget Smartwatch Fitbit Versa Lite
SELF The 6 Best New Trackers and Smartwatches Fitbit Versa
Women's Health Women's Health Awards Fitbit Versa
SPARK WEAR Design Fitbit Ionic and Fitbit Flyer
Red Dot Product Design Award 2018 Fitbit Ionic
SPARK Spring Product Design Award Fitbit Versa
GOOD DESIGN Personal Design Excellence & Innovation FItbit Alta HR
Wareable Fitness Tracker of the Year Fitbit Alta HR
Wareable Wearable of the Year Fitbit Alta HR
SELF Best Swimming Tracker Fitbit Ionic
Red Dot Product Design Award 2017 Fitbit Flex 2
Red Dot Product Design Award 2017 Fitbit Charge 2
InStyle Best Fitness Tracker Fitbit Alta HR
Mashable Mashable Choice Fitbit Charge 2
Spark Design Awards 2016 Spring Product Awards Fitbit Alta
Outside Magazine Gear of the Year Award - Wearables Fitbit Blaze
Thrillist CES 2016 Best New Tech Gadgets Fitbit Blaze
Chip Chick Top Pick of CES 2016 - Best Wearable Fitbit Blaze
techradar CES 2016 Editors' Choice Awards - Best Fitness Tech Fitbit Blaze
Engadget CES 2016 - Best of Digital Health & Fitness Product Finalist Fitbit Blaze
Mashable CES 2016 Top Pick Fitbit Blaze
Stuff CES 2016 Wearable Tech Award Fitbit Blaze CES 2016 Editors' Choice Award Winner Fitbit Blaze
Better Homes and Gardens Editor's Choice Inovation Award Honoree Fitbit Charge
Android Central 2016 CES Top Pick Fitbit Blaze
Android Headlines Best Fitness - Activity Tracker 2015 Fitbit Charge HR and Fitbit Surge
Kiplinger Best Fitness Band Fitbit Charge HR
Inc. 500 Fastest-Growing Private Companies in America Fitbit
Red Dot Product Design Award Fitbit Surge
Tom's Guide Editor's Choice Fitbit Surge
CESLive Best of 2015 Fitbit Surge CES Editor's Choice Fitbit Charge HR
Men's Health CES 2016 Editor's Choice Fitbit Blaze
CES Innovations Award Honoree Wearable Technology Fitbit Charge 2 Top Pick CES 2016 Fitbit Blaze
Gotta Be Mobile Excellence Award CES 2016 - Best Fitness Product Fitbit Blaze
Expert Reviews CES Top Pick 2016 - Best Wearable Fitbit Blaze
Better Homes and Gardens Editors' Choice Innovaiton Awards Fitbit Charge
Wareable Fitness Tracker of the Year Fitbit Charge 3
Men's Health Men's Health 2019 Home Fitness Awards Fitbit Coach
Women's Health CES 2016 Editor's Choice Fitbit Blaze
Harris Interactive 2015 Wearable Fitness Tech Brand of the Year Fitbit
Fast Company The Most Innovative Companies of 2016

Celebrity Social Posts

Chloe Conwell spotted dressing up her bright outfit with her purple Fitbit Ace.

Sutton Foster spotter wearing Alta HR while channeling her inner Gilmore Girl with her daughter.

Halsey plays with her dog, Jagger, while wearing her Fitbit Alta HR.

Chloe Conwell spotted wearing Fitbit Ace with an Alta HR accessory.

Allison Holker rocking Fitbit Ionic while with her son.

Kevin Curry spotted wearing Fitbit Charge 3 while making his dark chocolate bark.

Athlete Laura Roesler spotted wearing her new Fitbit Ionic.

Shawn Booth spotted wearing Fitbit Versa in a photo with is Booth Camp Gym trainers.

Shaq relaxing wearing his Fitbit Ionic.

Jordin Sparks wearing Fitbit Charge 3 while participating in a tast test challenge.

Melissa Joan Hart spotted wearing Fitbti Charge 3 while playing with Ninja Turtles with her boys.

Shaq enjoying pre Christmas dinner wearing his Fitbit Ionic.

Barack Obama spreads the holiday cheer while wearing Fitbti Ionic.

Barack Obama wears Fitbit Ionic in a campagin for

Priah Ferguson matches her bright jacket to her new Fitbit Ace.

Rebel Wilson posing for a photo while wearing Fitbit Charge 3

Ali Fedotowksy spotted wearing Alta HR while enjoying a brownie for dessert.

Dave Coulier wearing his Fitbit Ionic while working on Fuller House.

Jesse Tyler Ferguson takes a selfie with his friends while wearing Fitbit Charge 2.

Allison Janney enjoys the summer in her flower crown and Fitbit Versa.

Jordin Sparks holding her baby while wearing Fitbit Versa.

Brie Larson relaxing while wearing her Fitbit Versa.

Jording Sparks, her newborn and husband wearing his Special Edition Fitbit Versa in a People Exclusive.

Carrie Underwood taking a selfie mid-workout wearing her Fitbit Versa.

Carrie Underwood wearing her Fitbit Versa to the Nashville Zoo with her cousins.

Olivia Wilde wearing Fitbit Versa while on the set of the film Booksmart.

Kellan Lutz and his wife both wearing Fitbit Versa at Stagecoach.

Janel Parrish wearing Fitbit Versa snuggling with her dog.

Kellan Lutz wearing Fitbit Versa at Neon Carnival with his wife Brittany.

Kellan Lutz wearing Fitbit Versa and counting his calories at Coachella Day #1.

Jim Parsons wearing Fitbit Ionic during the first day of rehearsal for his "The Boys In The Band" Broadway performance.

Wanda Sykes wearing Fitbit Ionic at Wise Guys Comedy Club in Salt Lake City.

Valerie Bertinelli showing off her 2018 step goals!

Marcia Gay Harden spotted wearing Fitbit Versa.

Khloe Kardashian wearing her Fitbit Ionic working out.

Felicity Huffman wearing a gold Fitbit Alta bangle.

Prince Royce wearing Fitbit Ionic during the New York City Marathon.

Felicity Huffman wearing Fitbit Blaze while getting ready.

Arielle Kebbel exploring New York wearing her Fitbit Alta HR

Dana Vollmer wearing Fitbit Ionic while she hits the pool.

Jordin Sparks wearing her Fitbit Charge 2

Shannon Purser wearing Fitbit Flex 2 at The Torrid NYFW show.

Nina Dobrev celebrating national dog day wearing her Fibit Alta HR

Jordin Sparks spending time with her husband wearing her Fitbit Charge 2

Carrie Underwood enjoying the summertime outdoors and wearing her Fitbit Charge 2

Ariana Grande rocking her Fitbit Alta

Bachelorette Kaitlyn Bristowe and fiancé Shawn Booth in their Blazes

Gwyneth Paltrow spotted wearing Alta HR on a fun night out.

Lacrosse player Paul Rabil in his Fitbit Blaze

Host of American Ninja Warrior, Akbar Gbajabiamila, sporting his Fitbit Blaze

Carrie Underwood out and about in her Charge 2

Felicity Huffman wearing Fitbit Versa getting ready for Eva Longoria's Hollywood Star ceremony.

Steve Aoki wearing Fitbit Ionic while hanging out with the Norwegian DJ Matoma.

Celebrity Sightings